Established in 2013 and headquartered in Knoxville, TN, Rand Partners LLC (“Rand Partners”) is a privately held, vertically integrated apartment investment and management company focused on Class B and C multifamily communities throughout the southeast United States. The company provides a full service operating platform with expertise in acquisitions, financing, property operations, renovations, accounting, risk management, market research and other related support functions.

Since formation, Rand Partners has grown to over $108 million in multifamily assets. The company looks to sustain its precipitous rate of growth for years to come.

As Rand Partners grew to 1,100 units with internal capital and began syndicating, the company saw a need for a private portal solution that would help manage investor relations, provide investors with a professional experience and instill them with confidence that their data is safe.

Rand Partners initially looked to CrowdStreet for an answer, but found the platform too complicated; Rand Partners wanted to avoid paying for such needless complexity with additional time and money. Instead, the company needed a solution that could meet all its needs, was intuitive to use and fairly priced.

Functionality was not the only concern Rand Partners had. Rand Partners values customer service highly, and was looking for a vendor it could trust to be responsive, agile and supportive throughout the rollout and beyond.

The new solution was urgently needed, and Rand Partners was facing a time crunch to have a platform in place.

Rand Partners has partnered with Groundbreaker for their new investor portal, citing Groundbreaker’s winning combination of technical functionality, high value, exceptional customer service and experience with real estate syndicators.

Deployment of the new software at Rand Partners was close to seamless. The Groundbreaker team was able to quickly transition a massive number of documents over with minimal disruption to business. The team at Rand Partners praised Groundbreaker’s responsiveness and willingness to provide guidance and education as the company learned to navigate the new platform.

Groundbreaker was soon fully integrated into Rand Partners’ processes, allowing Rand Partners to streamline investor communications, remove the burden of repetitive tasks and focus on what it does best: making deals.

Since partnering with Groundbreaker, Rand Partners has enjoyed:

Onboarding more investors faster. Using Groundbreaker to educate investors has allowed Rand Partners to increase the number of investors onboarded per month.
Streamlined document management. Having a centralized, organized location for important documents like sign requests makes the process easier and saves everyone time and effort.
90% fewer emails. Gone are mass emails with lengthy distribution lists; now monthly statements, distributions and recurring webinars are all uploaded through Groundbreaker.
Greater peace of mind for everyone. Investors sleep better at night knowing their data is secure, and Rand Partners has eliminated the stress and worry associated with getting deals closed on time.
Rand Partners plans to stick with Groundbreaker well into the future and to leverage its wide range of functionalities for banking purposes in new deals.